Dr. Kimberly Butler Willis and her partners at Goodstock Consulting are working to create health equity by taking a strategic approach to diversity, equity, and inclusion that starts with humanity and common ground. 

Dr. Willis is the Managing Director and Co-Founder of Goodstock Consulting, which she was inspired to create after losing a family member in Charleston’s Emanuel Nine shooting in 2015. 

In this conversation, Dr. Willis tells us:

  • About meeting clients where they are and learning where they want to go
  • Why it’s important to focus on existing strengths, and not focus on deficits
  • Looking for the humanity in everyone – even the “red lights”
  • How relationships can drive change
  • Working from the points of Appreciative Inquiry, Human-Centered Design, & Edutainment leads to transformative results  
  • About the 3-tiers of connection

Goodstock Consulting, an organization that is helping create systemic changes within the companies they work with, in order to create equitable, long-term health impacts for the communities they serve.

Learn more about Goodstock Consulting: https://www.goodstockconsulting.com 

Connect with Dr. Kim Butler Willis: https://www.linkedin.com/in/kimberly-b-willis-phd-ches-cdp-312b755b/ 

Topical time codes:

00:00 – Video starts

00:32 – About Goodstock Consulting

2:22 – Meeting clients where they are

3:36 – 3 theories that guide the work

7:13 – Starting points for change

9:01 – Red, yellow, green lights

10:27 – Encountering red lights

12:16 – Reconnecting with humanity

15:14 – Advice to patients seeking care

16:37 – 3 tiers of connection

18:04 – Practice makes permanent

20:41 – Quintuple Aim & importance of a framework

23:22 – Wellness over profit